TFR Blog

TFR Blog offers a strategic lens on the forces shaping the future of fashion; delivering insights at the intersection of design, culture, and commerce to help navigate a rapidly evolving industry.

  • Pantone Color of the Year 2023 Review

    Pantone has been on the forefront when it comes to colour trend forecasting and this year, it is vouching for the saturated berry shade Pantone 18-1750 Viva Magenta. “It’s brave, it’s fearless, it depicts optimism and joy – and we know that we are all greatly in need of that,” says Leatrice Eiseman, executive director…

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  • Top 5 emerging global fashion cities you need to know

    Milan, New York, Paris and London have long been the ‘Big 4’ fashion capitals. All thanks to globalisation and the rise of social media, newly emerging fashion cities across the globe are making waves lately in addition to the Big 4. Each has its own flavour influenced by the particular region and thriving subcultures which…

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  • Emotive Design in Fashion: Creating products with values

    Even with a terrific product, it is crucial to add significant psychological value so that its perceived value is heightened, which can be done through emotive design. This is an area where many brands lack. It involves appealing to the emotional side of the customers to evoke positivity by creating a product with personality. There…

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TFR Dialogues

TFR Dialogues is a podcast that unpacks the ideas, people, and strategies behind fashion. Join insightful conversations with creatives and industry insiders who are crafting fashion’s new narrative.

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