Tag: Fashion Retail
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Pantone Color of the Year 2023 Review
Pantone has been on the forefront when it comes to colour trend forecasting and this year, it is vouching for the saturated berry shade Pantone 18-1750 Viva Magenta. “It’s brave, it’s fearless, it depicts optimism and joy – and we know that we are all greatly in need of that,” says Leatrice Eiseman, executive director…
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Emotive Design in Fashion: Creating products with values
Even with a terrific product, it is crucial to add significant psychological value so that its perceived value is heightened, which can be done through emotive design. This is an area where many brands lack. It involves appealing to the emotional side of the customers to evoke positivity by creating a product with personality. There…
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Analysing the current South Korean fashion scenario
South Korea is making waves in Fashion. With the K-culture craze gaining global traction, it has been one of the most significant when it comes to music, movies, dramas, cosmetics and beauty products (this phenomenon often referred to as the Korean Wave), but lately, all eyes have been on Korea for some serious fashion inspiration.…
The Fashion Resources 